February 18, 2024
TATA Group Secures Title Sponsorship Rights for IPL 2024-28 with Record-breaking Rs 2500 Crore Deal
Sports

TATA Group Secures Title Sponsorship Rights for IPL 2024-28 with Record-breaking Rs 2500 Crore Deal

TATA Group Secures Title Sponsorship Rights for IPL 2024-28 with Record-breaking Rs 2500 Crore Deal Image/X@Ipl

TATA Group Secures Title Sponsorship Rights for IPL 2024-28 with Record-breaking Rs 2500 Crore Deal

The Board of Control for Cricket in India (BCCI) has officially announced that TATA Group will be the title sponsor for the Indian Premier League (IPL) for the next five years, spanning from 2024 to 2028. This renewed association between the Indian conglomerate and BCCI comes with a historic sponsorship deal valued at Rs 2500 crore, marking the highest-ever sponsorship amount in the history of the IPL. TATA Group had previously held the title sponsorship rights for the IPL in 2022 and 2023 and is also the title sponsor for the Women’s Premier League, the world’s largest women’s T20 league.

Renewed Partnership Reflects Growth, Innovation, and Excellence

Jay Shah, Honorary Secretary of BCCI, expressed elation about the partnership, stating that the IPL has transcended borders, captivating global audiences with its unique blend of skill, excitement, and entertainment. He emphasized that the collaboration with TATA Group embodies the spirit of growth, innovation, and mutual dedication to excellence. The unprecedented financial commitment from TATA Group reflects the immense scale and global impact of the IPL on the international sports stage.

Record-breaking Rs 2500 Crore Deal: A Milestone in IPL’s Journey

Arun Singh Dhumal, Chairperson of IPL, hailed the collaboration with TATA Group for the title sponsorship of IPL 2024-28 as a significant milestone in the league’s journey. The record-breaking sum of Rs 2500 crore stands as a testament to the IPL’s immense value and appeal in the sports world. Dhumal noted that this unprecedented amount not only sets a new benchmark in the league’s history but also reaffirms the IPL’s position as a premier sporting event with a global impact. He commended TATA Group’s commitment to cricket and sports, looking forward to scaling new heights together and providing fans with unparalleled cricketing entertainment.

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