
Hexaware and Novelty Group Form Joint Venture for Digital Transformation in UAE
Hexaware and Novelty Group Form Joint Venture for Digital Transformation in UAE
Hexaware Technologies and Novelty Group have announced a joint venture to deliver digital transformation services to UAE-based enterprises. This collaboration aims to combine Hexaware’s technological capabilities in digital managed services, AI, cloud, and more with Novelty Group’s local presence and market understanding. The joint venture plans to leverage Hexaware’s partnerships with technology giants like AWS, Microsoft, Google, and others to drive impactful change in the UAE market. The partnership seeks to deliver cutting-edge digital solutions across diverse sectors such as banking, healthcare, retail, logistics, and more.
Strategic Collaboration for Digital Excellence
Hexaware brings expertise in digital transformation solutions, while Novelty Group contributes its deep understanding of the UAE business landscape. The collaboration aims to provide unparalleled value to UAE-based enterprises by fostering innovation and sustainable, technology-empowered futures. The joint venture aspires to leverage the diverse talent pool in the UAE and contribute to the Emiratization of IT services.
Leaders’ Perspective on the Joint Venture
Hexaware Technologies’ CEO & Executive Director, R Srikrishna, expressed excitement about the transformative journey with Novelty Group, emphasizing the strategic alignment of technological prowess and local expertise. Abdul Raouf Al Mubarak, Chairman of Novelty Group, highlighted the significance of the partnership in driving digital innovation and revolutionizing enterprise solutions across diverse sectors.
Facilitators and Financial Advisors
Miller Hill Advisors, an international investment banking firm, and Ignite Excellence Advisory, a UAE-based management advisory firm, facilitated the joint venture. Miller Hill Advisors will serve as the financial advisor for this collaborative endeavor.
This joint venture aims to redefine the digital landscape in the UAE market, emphasizing global technological expertise and local business insights.
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