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Ground Up: Kids Foot Locker Boys’ and Girls’ New Releases
| New York, NY, April 14th— Ground Up, a leading innovator in footwear design, is proud to announce the launch of the Disney x Ground Up Spring collection, exclusively available at Kids Foot Locker. This collection features fan-favorite characters for boys and girls with selections across Disney and Pixar’s Cars and Disney’s Stitch styles.With the buzz surrounding the Stitch fandom following 2025’s box-office success, and the evergreen fandom surrounding Lightning McQueen and all his friends, this collaboration comes at the perfect time to style kids in their first-choice character picks. Both sneakers seamlessly integrate character-driven storytelling into every step.  |
| The collection is defined by Ground Up’s commitment to merging storytelling with modern footwear technology. Both styles are built on a specialized athletic sole, providing superior grip and all-day comfort. To elevate the interactive experience, the Cars athletic sneaker features light-up technology that flashes with every step, evoking the energy of the racetrack. The Stitch and Angel sneaker captures the playful spirit of the beloved duo, utilizing sparkly and glittery bow details that catch the light, offering bold, high-shine looks all Spring long! This exclusive launch reflects Ground Up’s strategic growth at the intersection of entertainment and fashion. By partnering with Disney and launching with Kids Foot Locker, these trend-setting styles reach young fans through a premier retailer known for curating products that reflect cultural relevance and quality. High Res Imagery Here Available exclusively at Kids Foot Locker stores and online, ranging from $60 to $65. From boys toddler sizes 5-10 and girls preschool sizes 11-3. For samples and or additional information, please feel free to reach out to Maxie at maxie@michelemariepr.com About Ground Up: Ground Up’s brand mission is to inspire self-expression and creativity. With the ability to tap into different markets and price points, Ground Up meets the needs of every fan. The footwear we create allows fans to pair the characters they love with brands they trust. |
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