Gibson Returns to NAMM, Reveals “First Look” of New 2025 Collection

Gibson Returns to NAMM, Reveals “First Look” of New 2025 Collection

TN Gibson, the iconic, leading American instrument brand, has shaped sound across generations and genres of music, becoming one of the most relevant, played, and loved brands around the world. With instruments that inspire Gibson’s legendary artists and nurture new players transcending generations and genre of music, Gibson has emerged as an industry leader by offering award-winning guitars and new ways for artists to connect and grow.

Gibson is proud to return to NAMM 2025 this week to showcase a handful of the new 2025 line-up during NAMM Global Media Day, and to debut a private, Gibson Speakeasy experience space for our dealer partners, media, and creators–by appointment only.

“Gibson and NAMM share in our missions to better lives through music and to strengthen the music instruments industry at large,” says Beth Heidt, Chief Marketing Officer at Gibson. “At NAMM, the MI community connects with industry leaders, retailers, influencers and artists, to learn about new products and trends while supporting professional development, music education and nonprofits through the arts. Gibson is especially proud to join forces with the Los Angeles Wildfire Relief program this year at NAMM to support our Los Angeles community of artists and music makers.”

Catch up on Gibson’s up-to the-minute NAMM 2025 happenings via the Gibson NAMM live blog on our Gazette: Gibson at NAMM 2025: Live Blog – Gibson Gazette.

The Gibson team will also deliver daily panels during NAMM at the following locations:

Wednesday, January 22:

•   NAMM Global Media Day (Mat Koehler, Gibson, Vice President of Product) 4:00 PM at Level 3 Ballroom, Anaheim Convention Center

•   Innovations in Music: Tools and Techniques for Modern Studios (Deston Bennett, KRK Audio Relations) 11:20-AM 12:30 PM at TEC Tracks/Hilton Avila

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Thursday, January 23:

•   Industry Insights with John Mlynczak- Stability and Unity (Beth Heidt, Gibson CMO) 8:30-9:30 AM at Hilton Pacific Ballroom (Level 2)

•   Career Journeys-NAMM Young Professionals -Moderator (Beth Heidt, Gibson CMO) 3:00-3:40 PM at NAMM Idea Center Stage

Friday, January 24:

•   Evolution of Content and the Industry with Rick Beato-(Rick Beato and Tim Pierce with Mateus Asato) 10-11:00 AM at Hilton California Ballroom A, Level2 Green Room

•   Building a Brand in the Music Industry: Is Brand Dead?-(Sterling Doak, Senior Director of Marketing, Gibson and Krista Gilley, Director of Brands, Gibson), 1:00-1:30 PM at NAMM U/NAMM Idea Center Stage

Saturday, January 25:

•   MESA/Boogie, Gibson Amplifiers and More, House of Worship Panel-(Andrew Ladner (Director of Brands, MESA/Boogie and Gibson Amplifiers, and Maestro) 10:30 AM TEC Track, Hilton Laguna Room

•   She Rocks Awards-(Beth Heidt, Gibson CMO) Honoree, Brilliance Award in Leadership 6:00 PM at Hilton Pacific Ballroom, Level 2

Below is a snapshot of the highlights for Gibson at NAMM 2025, with much more to be revealed:

Gibson Custom:

The ultimate in craftsmanship, art and historical accuracy. Gibson Custom is the pinnacle of Gibson design, delivering the most coveted instruments on earth. Handcrafted in the USA using generations of old techniques that defined guitar making, Gibson Custom is the crown jewel of the industry.